One model, four sites, 1,186 pregnancies.
Can one integrated model close clinical, cultural and structural gaps across safety-net sites? Here is what we’ve measured so far — and what we haven’t proven yet.
Every figure on this page counts a pregnancy enrolled in care at a partner clinic and followed to an outcome. None of them counts an app download, a registered account or a newsletter signup. Deliveries are the 2024–2026 reporting years; the visit count is 2024–2025.
BCBSTX cohort (N = 694) vs. Texas Medicaid benchmarks
On all five measures the cohort sat below the published Texas Medicaid benchmark, with no eclampsia recorded. This is a single-arm implementation study: the benchmark is a reference rate, not a matched control group, so these gaps show direction rather than causation. How to read these numbers.
Texas Medicaid benchmarkInovCares cohort (N = 694)
| Measure | Texas Medicaid benchmark | InovCares cohort (N = 694) | Difference |
|---|
Special Beginnings® cohort with Blue Cross and Blue Shield of Texas, April 2026 (N = 694), compared with published Texas Medicaid benchmark rates.
We publish the method, not just the headline.
Health plans buy on evidence. So we say exactly what our data supports today, how it was measured, and what we are testing next.
What is established
- The care model is peer-reviewed and open access in Health Equity, 2026.
- 1,186 pregnancies across four safety-net sites in two states, with 666 documented deliveries in 2024–2026 and 11,770 prenatal and postpartum visits in 2024–2025.
- Outcomes for the 694-member cohort were analyzed with Blue Cross and Blue Shield of Texas.
- Enrollment is reported publicly by the funder as well as by us: HCSC counted more than 1,024 women enrolled through the health centers its Maternal and Infant Health Initiative supports, in June 2026.
- The outcomes analysis was carried out independently at the University of Texas at Arlington, on de-identified data. UT Arlington’s IRB reviewed that arrangement and determined it exempt from human-subjects review (determination 2024-0455, November 2024).
How to read the numbers
- A single-arm implementation study: benchmark comparisons show direction, not causation.
- Experience figures come from voluntary surveys, concentrated in Texas and Illinois.
- Cost figures are documented savings from the partner analysis — $7,204 per member across 694 members.
- Every figure on this site is tied to a named cohort, date and partner analysis. If we can’t source it, we don’t publish it.
What is coming next
- Detailed clinical outcomes from the full 1,186-member cohort.
- Prospective, multi-site comparative-effectiveness research with plan partners.
- NIH-funded maternal mental health results with the University of Miami.
A named clinician owns this evidence.
One person is accountable for what we study, what we publish and how carefully each figure above is worded. Three advisors review that work with her.
Taibat Eribo, MD, MPH
Chief Medical Officer
More than 20 years practicing obstetrics and gynecology, former Medical Director at HHM Health and a researcher at UNAIDS. She owns the evidence agenda: what InovCares studies, what it publishes, and how every figure on this page is worded — including the limitations stated above.
Dr. Kyrah K. Brown, PhD
Associate Professor of Public Health and Founding Director, Maternal & Reproductive Health Equity Research Lab, University of Texas at Arlington
Dr. Brown founded the lab in 2018. Her lab is responsible for the outcomes analysis behind the peer-reviewed paper, working only with de-identified data and independently of InovCares. UT Arlington’s Institutional Review Board reviewed that arrangement in November 2024 and determined it exempt from human-subjects review, on the basis that the analysis uses no identifiable data (determination 2024-0455).
Reviewed with
Nelson Alawode, MD, MBA
Gynecologist, MedStar Health
More than 35 years in obstetrics and gynecology, affiliated with MedStar Southern Maryland Hospital Center and MedStar St. Mary’s Hospital.
Rick Majzun, FACHE
President & Chief Operating Officer, Stanford Medicine Children’s Health
More than three decades in academic medical centers focused on pediatrics and women’s health, previously President and COO of Women & Infants Hospital in Providence.
Loleta Robinson, MD, MBA
Founder & Principal, Fortis Industries
A physician entrepreneur and venture partner. Former Entrepreneur in Residence at NIH SEED and Blue Cross and Blue Shield of Nebraska.
Services, not intentions.
Every ride, kit and screening below was requested, delivered and written into the record — which is the only way a plan can audit it or a clinic can bill for it.
Asked twice, at the same clinic, a year apart.
New Horizon Health Center in Brownsville has run the survey in two waves. Nearly every respondent took it in Spanish. Both waves are below, side by side, with the number behind every percentage.
2024 wave · 62 respondents2025 wave · 26 respondents
| Measure | 2024 · n = 62 | 2025 · n = 26 |
|---|---|---|
| Enrolled in InovCares | 100%62 of 62 | 96%25 of 26 |
| Rated their medical provider Good or Very Good | 100%62 of 62 | 100%26 of 26 |
| Rated the nursing staff Good or Very Good | 98%61 of 62 | 92%24 of 26 |
| Say their questions are answered through InovCares | 98%61 of 62 | 96%25 of 26 |
| Open the app at least once a week | 98%61 of 62 | 96%25 of 26 |
| Open the app more than once a week | 82%51 of 62 | 62%16 of 26 |
| Like being part of a Health Tribe | 97%60 of 62 | 100%26 of 26 |
| Know they can meet their doctor virtually | 100%62 of 62 | 92%24 of 26 |
What holds across both waves
Every respondent in both waves rated their medical provider Good or Very Good, and at least 96% said their questions were being answered through InovCares. Weekly app use did not drop below 96%. Those are the three findings that survived a change of year and a change of sample.
The second site, measured in deliveries
HHM Health in Dallas is where the model met a different population — 36% Hispanic, 33% Black, 17% White, no group above 36%, seven or more primary languages. Across 179 documented deliveries in 2024 and 2025: 72% vaginal birth, 22% primary cesarean against a Texas average of 34.8%, 1% NICU admission and 97% breastfeeding at discharge.
See the Dallas resultsPatient surveys at New Horizon Health Center, Brownsville, Texas. 2024 wave: 62 responses, 98% in Spanish. 2025 wave: 31 responses, of which 26 completed the screening questions, 100% in Spanish, collected over 124 days to September 9, 2025. The survey asked about the “Health Tribe”; the app calls the feature My Tribes, and the row keeps the wording as asked. Percentages are of respondents to each question in each wave, shown as counts beside every figure. Single-site, self-reported and not independently audited; the two waves are separate samples rather than a matched cohort, so the difference between them is not a measured trend.
Peer review and partnerships
Health Equity, 2026
Kamara M, Taylor J’N, Cooper C, Eribo T, Imperial H, Brown KK. Reimagining Maternal Health Through Technology, Community, and System Partnership: Lessons from the InovCares Care Model. Health Equity. 2026;10:1–14. doi:10.1177/24731242261442842. Special Issue: Reimagining Perinatal Care to Promote Health Equity. Open access (CC BY-NC).
Journal of Health Communication · in peer review
A second manuscript, Revolutionizing Maternal Health: The Role of Digital Integration in Obstetric Care for Underserved Women at Community Health Centers, was selected for the special issue Transformative Practices: Innovations in Primary Care and Health Equity at Community Health Centers. It was submitted for peer review on 10 October 2026.
It has not been accepted for publication, and no findings from it are cited anywhere on this site. We will link it here if it is published.
Cocooned Moms Project · University of Miami
Led by Dr. Judite Blanc of the Miller School of Medicine’s Holistic Families Lab and funded by the NIH (NIMHD and NINR), the study was deployed in 2025 and has enrolled participants toward a target of 384 pregnant Black women in Miami, Tampa, Georgia and New York. Participants receive free behavioral, interpersonal and compassion-focused therapy through the InovCares app, with stress, sleep and depression measured before and after three months.
Read the University of Miami storyPresented with our partners, not about them.
We present alongside the health centers and plans that ran the program, so the room hears it from the people who did the work.
Upcoming · Maternal Mental Health FORUM · March 18–19, 2027 · Washington, DC
Presenting the Blue Cross and Blue Shield and FQHC partnership in Texas and Illinois
The Policy Center for Maternal Mental Health’s annual FORUM, held at The Hamilton Hotel and webcast live. The 2027 theme is Creating New Systems to Move Upstream & Expand Care Teams, and it brings together healthcare leaders, policymakers, clinicians, researchers, advocates and payers. Mohamed A. Kamara, MBA, Founder and CEO, InovCares, will present the Medicaid plan and community health center partnership model behind this work.
The FORUM agenda has not been published yet, so this card carries no session title.
See the FORUMIPHCA Annual Leadership Conference · 2026
Why FQHCs are the missing link in digital maternal health
Expanding access through barrier-free, patient-driven care. Co-presented by Chidinma Osineme, MD, FAAFP, Chief Medical Officer, Chicago Family Health Center, and Mohamed Kamara, MBA, Founder and CEO, InovCares.
See the programMHPA Annual Conference · 2026 · San Antonio
Transforming maternal health in Medicaid: a tech-enabled, MCO–FQHC partnership model from Texas
How a Medicaid plan and community health centers share infrastructure to close clinical, cultural and structural gaps. Co-presented by Andrew Dentino, MD, Blue Cross and Blue Shield of Texas, with Taibat Eribo, MD, MPH, Chief Medical Officer, and Mohamed A. Kamara, MBA, Founder and CEO, InovCares.
See the programATA Nexus 2026 · May · Orlando
Transforming women’s health through tech-enabled care: evidence from InovCares’ Texas collaboration
Three sessions at the American Telemedicine Association’s 30th annual conference. The oral research presentation was co-presented with Jason Wallace, Chief Executive Officer of New Horizon Health Center. The research poster, “Reimagining Maternal Health Through Technology, Community, and System Partnership,” was co-authored with J’Nae Taylor, MS. The team also joined the maternal remote patient monitoring panel, “Reducing Complications and Improving Access to High-Risk Pregnancy Care.” ATA requires research-driven, non-commercial content, and it applied CME credit to the research program.
See the conference announcementTACHC · 2024 · Poster and annual report
Using a mobile application to reduce the impact of non-medical drivers of health
The health center’s own quality project, written and submitted by its staff rather than by us. Presented by Jacqueline Calvo, MSN, RN, Quality Improvement Manager, with Jason Wallace, Chief Executive Officer, New Horizon Health Center, Brownsville. It took second place in the poster competition.
TACHC’s own 2024 Annual Report names the partnership again, in its Member Highlights: “New Horizon Health Center has partnered with InovCares to launch an innovative app aimed at supporting pregnant women. This cutting-edge platform connects patients with doulas, social workers, and behavioral health specialists, fostering a sense of community through in-app chat features.”
Texas Association of Community Health Centers. The poster covers the Women’s Department, July to October 2024; the annual report entry is on page 22.
Health plans, Google and the press have told this story.
Five years of coverage, from a founder’s loss to a statewide Medicaid partnership.
Transforming maternal and infant health through tech-driven care
Chinenye’s second pregnancy at HHM Health in Dallas: a kit with a blood-pressure cuff, alerts to her provider, no-cost rides, prescription delivery and behavioral health support. Dr. Taibat Eribo, then medical director of women’s services at HHM, said “having an app to help close care gaps is amazing.”
Read it
Mohamed Kamara launched a company to improve maternal health after losing his sister and aunt
The founder on building a culturally sensitive virtual clinic — home kits, telehealth and risk prediction — for mothers of color.
Read it
After his sister and aunt died from pregnancy-related complications, he developed a virtual gynecology platform for women of color
Dana Brownlee on the loss behind InovCares and the platform built in response.
Read itExpanding support for new mothers through digital health
How Chicago Family Health Center patients use InovCares — telehealth for fertility, childbirth, breastfeeding, mental health and postpartum care, plus rides, food, prescriptions and baby essentials, free to the mother through Special Beginnings®.
Read itCrain’s Chicago Business2026Free maternal telehealth at Chicago Family Health Center
Chicago’s business press on a maternal-health desert gaining a no-cost virtual option on the South Side.
Read itJune 9, 2026Connecting expectant moms to care and support
HCSC’s Maternal and Infant Health Initiative expands access to InovCares across federally qualified health centers in Illinois and Texas, with more than 1,024 women enrolled at the time of publication.
Read itBlue Cross Blue Shield of MassachusettsFebruary 12, 2026InovCares selected for the 2026 Health Equity Business Accelerator
One of five startups chosen by Blue Cross Blue Shield of Massachusetts and MassChallenge, each receiving a $50,000 grant and three months of programming with Blue Cross leaders. The release describes InovCares as eliminating health care barriers for underserved women by integrating clinical care with social determinants of health solutions. This is an accelerator place and a grant, not a plan partnership.
Read it February 19, 2026Chicago Family Health Center launches InovCares virtual maternal support
A Special Beginnings® grant brings culturally sensitive virtual maternal care to Chicago’s South Side.
Read itGoogle for DevelopersJanuary 2026“Mo’s Story: Starting Families”
Google films how InovCares connects high-risk mothers to clinicians and community support, and how the Health Connect API and Fitbit data let clinicians monitor patients remotely.
Read itApril 3, 2025Improving health for moms and babies through technology-driven care
The Texas plan’s account of Chinenye’s pregnancy at HHM Health. Dr. Yolanda Lawson, executive medical director for maternal and infant health, on the apps: “These tech apps have been game changers for adding capacity and providing resources to address non-medical needs.”
Read itOctober 15, 2024Programs and partners to improve maternal and infant health statewide
InovCares named a Special Beginnings technology partner in more than $8 million of statewide funding across two dozen organizations.
Read itApril 9, 2024Cancer, anemia, pregnancy: AI-based technologies impact patient care
Dr. Hansa Bhargava on how AI-enabled tools, InovCares among them, are changing care for patients.
Read itFebruary 8, 2024Introducing InovCares: a revolutionary approach to maternal wellness
The Dallas health center announces the partnership to its own patients and walks through enrollment — speaking to an HHM provider, receiving a medical kit with a wireless blood-pressure monitor and ultrasound device, downloading the app, and connecting with specialists for fertility, birth planning, mental health, breastfeeding and nutrition.
Read itMeet three FemTech founders closing the racial health gap for Black women
Essence profiles Mohamed Kamara of InovCares alongside Lydia Simmons of Motherocity and Dr. Iman Abuzeid of Incredible Health, on building technology for patients the system has underserved.
Read itOctober 19, 2023BCBSTX taps tech-enabled pregnancy platforms to improve access for Texas women
InovCares joins the expanded Special Beginnings® initiative, focused on Dallas–Fort Worth and the Rio Grande Valley, after data showed 9 of 10 maternal deaths in Texas were preventable.
Read itDecember 14, 2021Launching Notes from Google Play
Google Play’s VP of Partnerships opens the series with InovCares: “Thank you, Mo, for channeling deep personal loss to create a better world for women of color.”
Read itNovember 10, 2021Modernizing Women’s Health: Elevating Quality Care for Her
A Medscape Education virtual forum on the evolving women’s health landscape and the novel care models addressing it. Mohamed Kamara, CEO of InovCares, joined the faculty.
Read itOngoingWomen’s health at New Horizon Health Center
The Brownsville health center lists InovCares among its women’s health services and describes how patients in the Rio Grande Valley enroll.
Read it